Saturday, May 5, 2012

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news.casinolife

Exclusive International Conference by Randal Fine one of the “Gaming Guru “at SAGSE Panama

Posted: 04 May 2012 02:40 PM PDT

 

 

 

 

Panamá the heart of the gaming business of the Americas and will concentrate all gaming from Mexico to Peru during the next SAGSE Gaming Panama June 27&28. There will be around 1000 international gaming managers and more than 40 brands will be represented. www.sagsepanama.com

With the idea of boost the interest of the next SAGSE Gamine Expo, June 27&28, there will be a must attend conference for the first time in LATAM by Randal Fine the Marketing Guru from Vegas, Nevada.

This exclusive state-of-the-art international conference has a limited space and will be on June 27th at 11am at the ATLAPA convention Center.
Topics: CRM, Affiliates Programs, Marketing in Saturated Markets, New Technologies, Facebook and social networks, marketing as the best tool. The conference will be in English with simultaneous translation in Spanish (fee required).

Alan Burak Show Manager of SAGSE

“this event is already attracting gaming operators from around the region who will be traveling to Panama to listen, learn and talk face to face with this “”Gaming Guru” from Las Vegas.
SAGSE Gaming Panama is the most international event in the whole region of Central American and the Caribbean and having this type of conferences will guarantee the presence of the most important operators in the region” Said Alan Burak Show Manager of SAGSE.

Randy Fine MD of The Fine Point Group

Randy Fine is the founder and managing director of one of the most prestige consulting groups The Fine Point Group, and in a decade of service to the industry, launched the gaming industry’s leading loyalty program, managed 40,000 slot machines, helped Carl Icahn (former owner of Stratosphere, Arizona Charlie’s Boulder, Arizona Charlie’s Decatur and Aquarius Casino Resort) turn around and sell his gaming company for a $1 billion profit, and built The Fine Point Group into the casino industry’s largest full-service gaming consulting and management company.

Fine has served as the Chief Executive Officer of two nine-figure gaming companies, Detroit’s Greektown Casino-Hotel and Santa Fe, NM’s Buffalo Thunder, Inc., and was the corporate vice president for Harrah’s Entertainment’s 40,000 machine slot operations group. On the marketing side, he served as chief marketing officer for Carl Icahn’s gaming company, and as corporate Vice President of Total Rewards for Harrah’s.

Fine has served as an expert witness for financial institutions, policy advocacy groups, Indian tribes, and local governments in matters in Michigan, Nevada, and California. Before entering the gaming industry, Randy worked at McKinsey & Company, Lehman Brothers, and for the U.S. House of Representatives, and taught Economics at Harvard College. He holds both his undergraduate degree magna cum laude, and his MBA degree, with high honors, from Harvard University.

“Now the gaming industry in LATAM has the possibility, I mean the opportunity to be face to face with this Marketing Gaming Guru for the first time in Panama.” said Burak.

If you are interested in this opportunity send one email to alan@monografie.com telling us how many people you would like to send to this conference.

WMS UNVEILED PLAYER ENGAGING, RESULTS DRIVEN GAMING CONTENT AT NIGA 2012

Posted: 04 May 2012 11:49 AM PDT

Waukegan, Ill. (May 4, 2012) Leveraging proven industry insights that inspire high-performing products, WMS Gaming Inc., a subsidiary of WMS Industries Inc., displayed its portfolio of products and innovations at the 2012 National Indian Gaming Association Tradeshow and Convention (NIGA), on April 3-4, 2012. The WMS commitment to Engaging Players. Delivering Results.™ was clearly evident with more than 50 new gaming machines that featured a range of dynamic entertainment experiences designed to engage current players and attract new ones, enhance loyalty, and drive performance for tribal casino operators.

WMS products on display at NIGA 2012 included differentiated game-play mechanics, more diverse math models, innovative reel arrays, as well as Networked Game Enablement solutions. WMS also introduced their latest games, including the Colossal Reels™ series and iconic CLUE™ theme, and debuted the first participation games – the Super Team® and Aladdin & The Magic Quest™ themes – that leveraged the capabilities and functionality made possible by the next-generation CPU-NXT®3 platform.

Rob Bone Vice President North American Sales for WMS

Rob Bone, Vice President, North American Sales for WMS said, "This year's NIGA product line-up truly demonstrated our refocus on the importance of math models, as we are offering more than twice the unique math models and more diverse gaming experiences than ever before. In both our for-sale and premium libraries, we also debuted products with all-new game play mechanics and features that offer great value propositions for our Native American customers and their players.  We are always happy to be part of such an important event."

Fifty-two machines with differentiated slot entertainment experiences for the Native American Gaming market were on display including:

  • COLOSSAL REELS :  New to the WMS Innovation Series™ category, the Colossal Reels series utilizes the full widescreen power of the Bluebird®2 and Bluebird xD™ cabinets to feature two sets of reels – traditional and oversized – that transfer wild symbols between reels. The Colossal Reels series launched with four themes and is currently performing at more than twice house averages*.
  • Clue: This new wide area progressive is based on the classic board game, enabled with Adaptive Gaming® technology and features Player's Life Web Services online games and leaderboards. The Clue theme allows multiple players on a bank to unlock bonuses and work together to solve the mystery. If the player does not solve the mystery following a bonus round, the next player has better odds at solving the mystery.
  • Life of Luxury®™ Deluxe: The latest Life of Luxury Deluxe theme is the follow-up to the successful Life of Luxury Progressive series. The game features a Local Area Progressive free-spin bonus randomly triggered during standard G+® Deluxe and G+ Deluxe 5×4 base game-play. In the progressive, free-spin bonus round, a max-wager spin guarantees a progressive award if the picking bonus is triggered.
  • Monster Jackpots™: This new theme is the first game from WMS that features the classic UNIVERSAL MONSTERS™ such as Frankenstein™, Dracula™, Invisible Man™, The Wolf Man™, The Mummy™, Creature from the Black Lagoon™ and Bride of Frankenstein™ in unique base games and bonus rounds. In the free spin bonus round, players select their own volatility level to try to capture Monsters and win a large jackpot.  (initial approvals anticipated in the June 2012 quarter)
  • GONE WITH THE WIND: A new brand for WMS, the GONE WITH THE WIND theme is based on one of the most popular theatrical motion pictures of all time. With a unique video reel interface, the GONE WITH THE WIND theme features Sensory Immersion technology and a wide-area progressive that will entice players with nostalgic romantic influences and exciting bonus rounds. (initial approvals anticipated in the June 2012 quarter)
  • POWER SPINS™: A new family for the video Bonus Bank player featuring a base game with the look and feel of the popular G+ Deluxe series will launch with four themes. Each game enables players to activate an acquired POWER SPIN event at any time to increase the chance of winning. Players can accumulate POWER SPIN events higher than the maximum bet, allowing for a significantly more volatile experience.
  • AWESOME REELS™: Launching with the Lady of Athens™ and Lone Wolf™ themes, the Awesome Reels series adds a sixth reel that expands big wins into even bigger wins.
  • ROYAL SERIES: Designed for the pure gambling player, the new Royal Series from WMS features a straightforward interface design with simplified sound, celebrations and art, using royals and very realistic, high-resolution symbols. This series also features a 3-level Local Area and Standalone progressive, with a Local Area Progressive for the top level, and Standalone progressives for levels two and three. The Royal Series is available with multiple jackpot configurations and launches with two unique themes and math models.

WMS Portal Products Offer Operational Efficiencies and Engaging Content With a growing base of WMS customers realizing the benefits of the Company's Networked Gaming Portal applications, and Remote Configuration & Download capabilities, the WMS booth at NIGA 2012 highlighted the operational efficiencies and seamless delivery of fresh, engaging on-demand content that these products offer. The featured Portal theme includes the Mega Multiplier® series with the Super Shot™ theme that offers bonus action powered by a real-time physics engine.

At NIGA 2012, WMS also showed its growing portfolio of games for Class II, including Zeus™ III and Queen of the Wild ® pull-tab games and Wicked Beauty™ and Mystical Worlds™ bingo games on both the Bluebird2 and Bluebird xD cabinets.

About WMS WMS is engaged in serving the gaming industry worldwide by designing, manufacturing, and marketing games, video and mechanical reel-spinning gaming machines, video lottery terminals and in gaming operations, which consists of the placement of leased participation gaming machines in legal gaming venues. WMS is proactively addressing the next stage of casino gaming floor evolution with its WAGE-NET® networked gaming solution, a suite of systems technologies and applications designed to increase customers' revenue generating capabilities and operational efficiency. More information on WMS can be found at www.wms.com or visit the Company on Facebook, Twitter, or YouTube

Cantor Gaming and Palms Casino Resort Announce Grand Opening of New Race and Sports Book

Posted: 04 May 2012 06:09 AM PDT

LAS VEGAS May 4 2012 PRNewswire  Cantor Gaming® and Palms Casino Resort announced today the grand opening of the newly refurbished race and sports book at Palms Casino Resort, one of the few in Las Vegas to include a poker room.

Palms President Joseph A. Magliarditi said: “We are excited to welcome a new chapter at Palms with the launch of a stylish, modern and entertaining race and sports book.  Working with Cantor Gaming, reputed for its creative and innovative approach to sports wagering and mobile casino games, we can offer poker and sports wagering fans maximum entertainment and convenience within the most luxurious surroundings.”

The Cantor Race & Sports Book at Palms opens at noon today following a multi-million dollar refurbishment project spanning 9,840 square feet that was completed in less than three months.  The race and sports book offers the latest in technological advancements and convenience, including Cantor Gaming’s Android®-compatible mobile sports wagering application.

Cantor Gaming President and Chief Executive Officer Lee M. Amaitis

The refurbished race and sports book promises patrons the highest-quality visual entertainment with a 4mm black pixel LED screen totaling 1,290 square feet, capable of showing up to 33 independent sporting events and twelve independent horse races simultaneously.  The refurbishment also includes a poker area, one of a few in Las Vegas that is located within a race and sports book, which features seven poker tables and one feature table, offering live poker play with dealers. In addition, a new bar called “Tonic” is located within the book.

“We pride ourselves on bringing passion and innovation to the age of gaming, and the launch of our new race and sports book with Palms is no exception; the poker area within our race and sports book is a first in Las Vegas and one we believe sports and poker fans will find immensely convenient and exciting,” said Cantor Gaming President and Chief Executive Officer Lee M. Amaitis. “We are honored to partner with the Palms and provide sports betting patrons and poker fans with an unbeatable experience as our technology once again paves the way to a new world of wagering.”

About Cantor Gaming At Cantor Gaming, we have built upon Cantor Fitzgerald’s legacy of integrity and excellence and its unmatched financial technology to create an innovative and unique gaming system that we believe is revolutionizing the gaming experience in Las Vegas. Cantor Gaming is the first company licensed by the Nevada Gaming Commission to manufacture, distribute and operate a mobile gaming system in the state. We provide casinos with a complete mobile gaming solution, including a proprietary wireless gaming system, full back-office infrastructure and a portfolio of casino games. We are passionate about applying technology to transform gaming and we are continuously using innovations in the operation of our race and sports books, and enhancing our products and technology, to offer customers a unique and memorable gaming experience.

Cantor Gaming is an affiliate of the global financial services firm Cantor Fitzgerald, which has over 65 years experience and unparalleled expertise of highly secure, real-time financial transaction processing, management, and execution. Known globally for superior financial technology and real-time and secure execution of financial transactions, Cantor’s clients include the world’s leading banks and trading firms. Cantor’s technology drives over $500 billion in transactions for the world’s capital markets every day.

About Palms Casino Resort Palms Casino Resort, heralded as one of Las Vegas’ hippest resorts, is an all-encompassing, one-stop destination. The boutique property boasts three distinct towers and a diverse mix of bars and restaurants across a 95,000-square-foot casino. Amenities include ghostbar; Rain Nightclub; The Pearl Concert Theater; Moon Nightclub; N9NE Steakhouse; Nove Italiano; Little Buddha; Simon Restaurant & Lounge; The Palms Pool & Bungalows; Palms Spa and AMP Salon; Drift Spa & Hammam; Brenden Theatres, a 14-theatre Cineplex; the Fantasy Suites, including the Hardwood Suite, the only hotel room in the world with its own basketball court; and more than 60,000 square-feet of meeting space. The Palms has played host to MTV’s Video Music Awards, “Real World: Las Vegas” and Bravo’s “Celebrity Poker Showdown” and E!’s “Girls Next Door.” Palms Casino Resort is located west of the Las Vegas Strip and I-15 on Flamingo Road. For reservation information, call toll free at (866) PALMS-RES, (866) 725-6773, or visit www.palms.com.

 



 

LeoVegas Casino produces TV commercial with Al Pacino

Posted: 04 May 2012 04:52 AM PDT

4 MAY 2012 (STOCKHOLM, SWEDEN) Mobile and online casino LeoVegas.com is part of the world-wide launch of Scarface – The Casino Game. In connection to the launch, Leo Vegas had PAM Of Sweden produce a TV commercial that mixes scenes from the Scarface movie with the characteristic ambience of casino gaming, filled with money, glamour and action. Just like Tony Montana would have liked it.

The game is based on the 1983 movie classic Scarface by Brian de Palma, featuring Al Pacino as Tony Montana. The game is produced by Net Entertainment and is provided under license from Universal.

"The Scarface game is very impressive, and our commercial intends to match the mix of super stars, riches and fantastic gaming pleasure", says Philip Kellin, spokesperson for LeoVegas.com

Watch the clip at: Leo Vegas/Scarface Ad http://www.youtube.com/watch?v=x4cNn0sX82I

“We are very excited to enter the collaboration with the frontrunner in mobile gaming LeoVegas.com for producing international commercial concepts," says Mery Blomqvist, Director PAM Of Sweden.

About Leo Vegas LeoVegas.com is a trademark fully owned by Leo Vegas International ltd, Malta.  LeoVegas.com is an astounding multi-channel casino experience loaded with royal treats. With Europe's greatest and most user friendly mobile casino it sets up a completely new standard for what you can and should expect from your mobile phone. And from your casino. Try it!

About PAM PAM Of Sweden is a full service solution boutique of communication with significant experience from online gaming and regulated markets. Focusing on brand building innovative communication with measurable results on ROI in the areas of commercials and production, media buying, events as well as tailored solutions for launching and establishing new brands and developing established brands.

IGT, Double Down Interactive and FremantleMedia Enterprises Hit a High Note with Fans and Social Gamers with the New Free-to-Play American Idol® Social Slots Game for Facebook

Posted: 04 May 2012 01:08 AM PDT

(LAS VEGAS – May 3, 2012) –International Game Technology (NYSE: IGT) recently launched the free-to-play American Idol Social Slots game on the world's largest multi-game virtual casino, DoubleDown Casino, a wholly owned subsidiary of IGT, available through Facebook. DoubleDown's 5.4 million monthly social gamers can now experience all the show-stopping thrills of American Idol through the free online social slot game, which includes weekly updates as contestants from the current Idol season move forward or are voted off.

Patti Hart IGT CEO

Free to play, the American Idol Social Slots game features the talented final 24 contestants of Season 11. Offering a simulcast concept for dedicated Idol fans, the Facebook game updates as contestants are eliminated from the show, making it the first game that is timed with the airing of each episode.

"American Idol Social Slots players will enjoy a dynamic entertainment experience, four unique bonus games and an ability to customize the slot reels to feature images of their favorite Idol contestants," said Greg Enell, vice president of Double Down Interactive. "Social gamers and Idol fans alike will love the contestant countdown, full-color photos, and music player embedded in the game."

"We are thrilled to bring one of our biggest television shows to the exceptionally popular DoubleDown Casino experience," added Nicholas Dale, Senior Manager of Interactive and Mobile for licensor FremantleMedia Enterprises. "The American Idol Social Slots give fans of the show an innovative way to connect with their favorite contestants and form a winning engagement with the brand."

Additional exciting features of the game are four unique bonuses, which include:

Five free spins with a 10X Multiplier.

Golden Ticket Bonus – Players reveal their prize by selecting a contestant to award the Golden Ticket.

Hollywood Week Bonus – A two-phase bonus where players pick a group as their multiplier before selecting a contestant to unveil their prize.

Finale Bonus – Players open the finale envelope to claim their bonus.

"The debut of the American Idol Social Slot game on DoubleDown Casino is an important milestone for IGT as we bring one of the most popular television shows, featuring this season's contestants, to the millions of DoubleDown players and fans on Facebook," said Patti Hart, IGT CEO.

For more information on the American Idol Social Slots, visit doubledowncasino.com or join #Idol Fever on Twitter with @IdolSlotGame.

About IGT International Game Technology (NYSE: IGT) is a global leader in the design, development and manufacture of gaming machines, systems products and social media games, as well as online and mobile gaming solutions for regulated markets. More information about IGT is available at www.IGT.com or follow IGT on Twitter at @IGTNews or Facebook at www.facebook.com/IGT.

About AMERICAN IDOL AMERICAN IDOL is produced by 19 Entertainment, a division of CKX, Inc. and FremantleMedia North America, Inc. The series is created and executive-produced by Simon Fuller, CEO, XIX Entertainment, and executive-produced by Cecile Frot-Coutaz, CEO, FremantleMedia North America, Inc.; Ken Warwick, Executive Producer, FremantleMedia North America, Inc.; and Nigel Lythgoe, CEO, Nigel Lythgoe Productions. AMERICAN IDOL has been No. 1 among Adults 18-49 for the past eight consecutive seasons.

About FREMANTLEMEDIA ENTERPRISES & FREMANTLEMEDIA FremantleMedia is one of the leading creators and producers of entertainment brands in the world. FremantleMedia is part of the RTL Group, Europe’s largest television and radio broadcast company, which is in turn 90 per cent owned by Bertelsmann AG, one of the world’s major media and entertainment companies. FremantleMedia's worldwide production arm is responsible for many of the world's highest rated prime time entertainment, drama, serial drama and factual entertainment programmes. FremantleMedia Enterprises is the brand extension arm of FremantleMedia, offering a one-stop-shop for all Licensing, Distribution and Home Entertainment around the world. The FremantleMedia Group (which includes FremantleMedia North America, UFA, FremantleMedia UK, FremantleMedia Australia, Original Productions, @radical.media and Ludia amongst others) has operations in 22 countries, one of the most comprehensive global networks, creating over 9,200 hours of programming a year, rolling out more than 60 formats and managing over 300 individual titles. FremantleMedia has some of the world's most sought after and long running formats in its catalogue, and globally produces such programmes as: Idols (co-produced with 19 Productions in the US), Hole In The Wall, Got Talent (co-produced with Syco in the UK and the US), The X Factor (co-produced with Syco in the UK and the US), Take Me Out, Family Feud, The Price is Right, Farmer Wants A Wife, Gute Zeiten Schlechte Zeiten, and Neighbours.

 

Revel Casino Atlantic City’s new Jewel in the Crown

Posted: 04 May 2012 01:08 AM PDT

The eagerly awaited Revel opened its doors at the beginning of April. The first new casino to open in Atlantic City since Borgata in 2002, Revel is a lifestyle destination featuring 145,000 square feet of gaming space and at 53 stories, the tower is the second tallest building in all of New Jersey and the second tallest casino tower in the United States.

Working with internationally renowned entertainment design firm Scéno Plus, Revel have designed a gaming floor that is welcoming, intimate and bathed in natural light. As the sun rises, guests will be

Brad Broderick TCS JOHNHUXLEY COO

treated to a sweeping view of the Atlantic. As the day evolves, both the view and the feeling on the floor shift with the light. When dusk arrives, theatrical lighting sets the stage for captivating nights.

With such high quality finishes and detailing being specified for the venue it was fitting that casino would only want to use the highest quality gaming equipment. TCSJOHNHUXLEY is extremely proud to have been awarded the prestigious contracts for many facets of the casino floor including the manufacturing of 125 high end custom designed gaming tables which feature corian inlaid drink rails with plush player armrests for added comfort. As the market leader in Integrating traditional products with innovative technology TCSJOHNHUXLEY also supplied 29" e-FX Elite Displays, Chipper Champ 2 units, EL LuminAR Panels & Saturn roulette wheels with a rich piano black finish. In addition, the first US installation of Inspired's Sabre electronic roulette system, featuring two live dealer roulette podiums, each with 12 Sabre cabinets and two TCSJOHNHUXLEY Saturn roulette wheels has been creating great interest with record play figures noted.

Brad Broderick, TCSJOHNHUXLEY Chief Operating Officer, comments, "From our first meeting with the team at REVEL and subsequently Scéno Plus in Montreal, we knew that REVEL would be a Casino Resort like no other! Working closely with the design team, we created and delivered sleek and advanced products that will enhance the overall guest experience.  Everyone has been a delight to work with and we wish REVEL much success".

Revel began welcoming guests on April 2nd for an 8 week preview which will be followed by the complete guest experience premiere over the Memorial Day weekend.

 

IGT and Casino Campione Deliver Customized Thrilling Player Experiences

Posted: 04 May 2012 12:23 AM PDT

(LAS VEGAS – May 4, 2012) International Game Technology (NYSE: IGT) announced today the installation of IGT's sbX™ systems solution, award-winning Premium Products games, also known as MegaJackpots®, and newly designed cabinets at Casino Campione in Como, Italy.

As Casino Campione implements the sbX™ system, it will deploy IGT Floor Manager and Analytics to maximize the performance on the casino floor, while accessing the unparalleled IGT game theme library, which includes more than 500 of the industry's most engaging game themes. The ability to refresh games quickly and incorporate customizable marketing messages will further enable Casino Campione to deliver a personalized, market winning experience for its players.

Carlo Pagan CEO Casino Campione

"As a premier casino destination in Italy, we strive to deliver thrilling gaming entertainment to our players," said Carlo Pagan, Casino Campione chief executive officer. "IGT's games are popular player favorites and we know the addition of sbX™ and these new titles will add to our award-winning floor and property."

Delivering unrivaled gaming experiences to players, IGT's elite MegaJackpots® portfolio includes some of the most universally loved pop-culture icons. Casino Campione has installed MegaJackpots® themes including Sex and the City™ Big Diamonds, and the highly anticipated The Dark Knight on the Center Stage™. Along with these blockbuster titles, Casino Campione also installed Dirty Dancing® video slots and Diamond Vault™.

The Italian property also has added 62 IGT AVP machines to its floor including 30 Universal Slants and 24 G23 cabinets, as well as eight SMLD machines, each designed with player comfort in mind.

Sabby Gill IGT Regional VP of Europe the Middle East and Africa

"We are thrilled with Casino Campione's strategic business decision to bring IGT's innovative products to their floor," said Sabby Gill, IGT regional vice president of Europe, the Middle East and Africa. "IGT's sbX™ casino management system, combined with the biggest names in pop-culture slot machines, gives Casino Campione new ways to maximize revenue, while delivering world-class gaming entertainment."

About Casino Campione Taking a seat at the gaming table, looking into the eyes of your opponents, watching their movements, winning a jackpot first go, clicking the chips between your fingers, gaming multiples the thrill and heightens the fun. With 4 floors of games, 650 slot machines, 56 French and American games tables, the Casino Campione d'Italia knows exactly how to win over its public, whether they are expert players or newcomers.

About IGT International Game Technology (NYSE: IGT) is a global leader in the design, development and manufacture of gaming machines and systems products, as well as online and mobile gaming solutions for regulated markets. More information about IGT is available at www.IGT.com or follow IGT on Twitter at @IGTNews or Facebook at www.facebook.com/IGT.